Category Archives: Culture

#223 Phobias

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Everyone has phobias. These are deep rooted fears that sometimes drive irrational behavior. Whether you get away with showing your phobias depends on how much power you have. Thus innocent people get locked in an asylum, while the powerful get to become dictators of a whole country.

If everyone has phobias, you have nothing to be ashamed about. How phobias get created is interesting, psychologists and psychiatrists make a living by trying to answer this question. Thus if you go to a shrink about your phobias, they will see your world thru their lens, and may make you sound crazier than you are.

If you go to a friend or well wisher, you will likely get bad advice if such friend or well wisher is seeing your world thru the lens of their phobias.

Your best bet is to explore your own phobias by developing deep self awareness. As you self awareness increases, you will go thru the stages of grief. While the Kubler-Ross model has five stages, my theory is that different people have different number of stages. The more stages of grief you go thru, the bigger your task of understanding your phobias before you attain mastery over your phobias.

Thus, if you are in a blue mood, use it to discover your phobias, and establish where you are in the stages of grief. It will be more productive than reacting with anger or other negative emotion.

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#216 What’s trending?

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With all the social media hype, monitoring of “what’s hot” is becoming a pastime, as well as essential for job security (especially for marketers). The notion is simple, align or link your message to what’s trending and it will get noticed.

However, rock solid execution requires staying away from trends and yo-yo strategies. It requires a disciplined focused on your vision, mission, strategic choices, and values. Building capabilities is hard work and requires dedication.

Don’t ignore the hype, just don’t get carried away by it. Use it to assess opportunities and threats, but stick to your plan, until you decide to change the plan.

For example, don’t take up a job, don’t invest your money, and don’t adopt “big data” just because everyone is saying you should. Do it because it makes sense.

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