#3. Focusing on ‘real’ versus ‘abstract’

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The problems and opportunities in executing business strategy range from simple to complex.

The simple problems are easy to define, explain and solve.  The challenges lie in applying the solution with discipline (think ‘repeatedly’ and ‘consistently’) and evolving them to align with circumstances.

The complex problems are harder to define, explain and solve.  The challenges lie in connecting the dots on the problem and in connecting people to have a common understanding.

Many aspects of strategy execution requires detailed investigation and research to establish understanding and frameworks before working on solutions that scale.

To work with practitioners, competencies that will solve problems here and now are needed.  Yes, there will be a need to go deeper into understanding the root causes to add to the body of knowledge for strategy execution.  All customer facing offerings will always be ‘real’ versus ‘abstract’.

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