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Does the starting point matter? After all, if you take a systems approach, everything is interconnected. No matter where you start, you are going to touch the other dots at some point.

You may want to select a starting point based on the following:

• Your customer has passion around a subject, or is experiencing a pain point that needs immediate attention.
• There is a natural sequence to things, for example, you have to put on your socks and then your shoes. It can never be the other way around.
• There are some realities that obey the laws of physics in the short term, for example, size of your budget, your market share, an unreasonable boss, and organization capabilities.

The ultimate test is the intangible one: “What makes sense?” Will there be a natural momentum or will you have to invest in persuading your coalition to build the momentum?

Whatever it is, please pick a point and get started. Analysis paralysis will get you knowhere (pun intended).